Among the focal points in which to invest in the next three years are evident with emphasis corporate communication, enhancement of the image and recognisability signed by GIAQUINTO.

The intent is to increase the identifying appeal and fame that have been merited to date through undisputed behavioral loyalty, grit and effective determination on the part of each member of the team.

The online presence, through social platforms, website and related digital channels, will become increasingly persuasive, programmed and systematic, generating curiosity for products, interest of B2B players and obviously to purchases.

The Marketing & Communication will take on a leading role, with the ambition of involving customers, stimulating profitable word-of-mouth and disseminating information accuracy.

The macro-goal will be the definition of a solid, brilliant and business-oriented market positioning, fueled by clear, concise and decisive new activities for the future.